The Corporate Communication program is designed to prepare current and future managers for careers in integrated marketing communication, including advertising, print and broadcast sales, marketing, marketing communication, personal sales and promotion, and public relations careers as well as for doctoral studies in the communication discipline. Students using this Master's program as a terminal degree for management in the communication industry usually opt for the Research Project (COMM 5950 - 3 semester hours of credit) to complete the research component, while students seeking doctoral study frequently take the Thesis option (COMM 590A, B - for six hours of credit).

This online corporate communication program is set up to meet the needs of currently employed business professionals as well as offering traditional students the option to complete the degree rapidly. To that end, students can select either a professional-track or fast-track for the delivery of courses, all online.

During the first semester (fall or spring) of their program study, students should register for COMM 5001, Proseminar in Communication (1), which is an online orientation to graduate study in corporate communication, including:

  • a familiarity with program graduate faculty, their bios, research interests, and areas of expertise;
  • the use of the Publication Manual of the American Psychological Association (6th ed.) writing style and formatting;
  • the structure and policies of the corporate communication M. A. program with a particular focus on required forms,
  • selection of an advisor and committee members, and the differences in the research component [COMM 5950,
    Research Project (3) OR COMM 599A, B, Thesis Writing (3, 3)